Journal of Economics and Social Sciences
Электронный научный журнал

Социологические науки
Myth as a key tool of mass media in popularization of science
Zinchenko N.S. 1

1. Tomsk Polytechnic University

Abstract:

This paper briefly deals with the history of mythology and the causes of the myth appearance. It also discusses the manipulative nature of myth, its impact on the spiritual and cultural human life. Moreover, it discusses the level of involvement of myth in describing scientific achievements; based on the analysis of scientific papers on the topic, the main aspect of the work is determined: whether the myth is a key tool of myth creation in the media in describing scientific achievements. It also provides a brief overview of the place of myth in political activity and expert opinions on the interaction of representatives of science and the media.

Keywords: science;, manipulation, society, culture, television, mass media, myth-making, myth

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